Vision
UMOS is envisioned as a universal open service platform for optimized, customized and seamless mobility for the traveler. It integrates various mobility and related services as a one-stop platform. The integrated mobility services are multi-modal and wide in range. However, UMOS is not only a MaaS; it is beyond MaaS! It envisions an ultimate experience for the traveler, hence, incorporates also services, such as parking and insurance, which complement and enhance this experience.
Platform
UMOS aims to achieve its vision through a service platform accessible to travellers via an application (mobile/web) and to other systems through APIs that use standardized data exchange mechanisms. This Service Platform is the critical backbone of the UMOS Architecture, where real-time service data (mobility and other services, and traffic) is published by providers and kept up-to-date through APIs.
Not-For-Profit
Parallel to the case for the mobility service providers, MaaS providers are scattered, often aiming to address the needs of local or regional travelers, leading to a more fragmented ecosystem. This makes the mobility arena more vulnerable to profit-seeking big players that potentially pursue non-ideal interests. UMOS will be a not-for-profit organization and a Pan-European solution. It will act in accordance with EU laws and regulations, and as such, will aim to be the trusted body for EU citizens and for all service providers in the ecosystem.
Operating Models
UMOS will operate in 3 concurrent modes: • Mode A. Open service platform: The backbone to mobility providers that facilitates service shares and transactions in the background. • Mode B. Mode A plus app: End-users service by mobile/web app to offer optimized and customized trip planning. • Mode C. Mode B plus one-stop-shop: The ticketing and related transactions to be performed directly through its app, orchestrating the data exchange between service providers for end-to-end travel. This mode is the ultimate UMOS vision of becoming an one-stop shop for the travel experience.
UMOS & Mobility Providers
Offering different operating modes aims to address distinct concerns of mobility service providers. UMOS will take into consideration the varying challenges of large & established service providers by helping them to increase their reach with enhanced service offerings, while lowering the entrance barriers for small & medium size service providers by decreasing the resource requirements for their operations.
Governmental Bodies
UMOS will also cooperate strongly with governmental bodies to help them implement certain mobility policies in their area of control. While generating travel options to users, UMOS will consider policies - that may as well be dynamically changing (e.g., based on the traffic conditions) that are effective on certain regions or districts. Particularly when UMOS reaches at a critical mass, it can –for instance- promote or even impose only certain modalities for end-users in certain regions to help support such policies.
